Trend Spotting: NYC!

We ventured to the streets of Manhattan to discover what trends were happening right now. We saw everything from warm and wooly Nordic sweaters, large bohemia brimmed hats, decoratively spiked stilettos and more. Our favorites? We were thrilled seeing fashion mavens rocking the hardcore metal plated heels. We also adored the village hipsters in their


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Holiday Wish List: For the Best Mom in the World

Are you tired of pretending you actually like the gifts you receive every holiday? Avoid it this year and simply share our gift guide with your friend, significant other, or if you so desire… even Santa! Every Friday, we’re putting together a special list of great gift ideas specifically for you. Whether you’re a fashionista,


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Make Me Over! Kansas Native Ngoc

We partnered with hair stylist Yusuke and make-up artist Emi of Kayrunn Hirsch Salon and randomly chose one lucky Kmart shopper to make over from head to toe! Check out our latest subject, Midwest native Ngoc! Age: 35 Occupation: I just graduated with a degree in Studio Arts and currently a sales associate at a


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Street Style!

We love hanging out in New York City because we encounter so many interesting people with amazing personal style. This week, for our street style series, we discovered this beauty in Noho (North of Houston), New York. What we loved most about her outfit was her sweet see-through blouse and sleek silver jewelry. Her understated


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Shopping with Paperfashion

Ever heard of the blog Paperfashion run by mastermind and artist extraordinaire Katie Rodgers? If you haven’t, you’re in for a real treat! We are huge fans of her incredible illustrations and decided we had to meet her! And what luck, Katie agreed to come along with us on a Kmart shopping tour. Check out


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Street Style! The A-Line Skirt

We recently passed by this lovely young lady on the streets of Manhattan and just had to turn back to take a quick snapshot. What caught our eye was her incredibly flirtatious mid-length A-line skirt. We totally love how her skirt radiated such a carefree and feminine attitude. So here’s our take on her ladylike


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Kmart Shopping Tour with @PrettyConnected

We recently met up with fashion and beauty blogger Lara Eurdolian of Pretty Connected for a Kmart Fashion shopping tour and had so much fun! Needless to say, Lara looked great in our Kmart collections. See below her favorite picks! 1. Route 66 Red Lace Trim Tank 2. Attention Shorts 3. Jaclyn Smith Plaid Shirt


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Behind the Scenes With Lara of @PrettyConnected

We recently met up with fashion and beauty blogger Lara of Pretty Connected for a Kmart shopping tour and had so much fun! Needless to say, Lara looked great in our Kmart Fashion collections. We sat down with Lara at the end of the day to find out her thoughts on trends and personal style.


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Pajama Trend

We know what you’re thinking…sleepwear as ready-to-wear? No way! But believe it or not, we’ve spotted this recent trend on major celebrities, models and fashion designers… and it actually looks quite chic. It all depends on how you work it! So here’s our take on the fabulous and daring pajama trend. Wouldn’t you wear this


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Style Profile – Nneka Salmon

Name: Nneka Salmon Occupation: Student, stylist, and photographer Where do you live? Brooklyn, New York Which fashion scene do you think is more exciting – Manhattan or Brooklyn? Manhattan! You get to see a wider variety of different cultures and style choices all at once. Since it’s so fast paced you really have to have


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