Color Trend: Pretty in Pink!

We know, we know, you haven’t worn pink since your high school prom, but wearing the usually saccharine hue can be chic—we promise! From bubblegum tinted accessories and flirty dresses to Barbie-approved nail polish and lipstick, wearing this color trend is the perfect way to combat those winter blues.


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Make Me Over! Kansas Native Ngoc

We partnered with hair stylist Yusuke and make-up artist Emi of Kayrunn Hirsch Salon and randomly chose one lucky Kmart shopper to make over from head to toe! Check out our latest subject, Midwest native Ngoc! Age: 35 Occupation: I just graduated with a degree in Studio Arts and currently a sales associate at a


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Behind the Scenes With Lara of @PrettyConnected

We recently met up with fashion and beauty blogger Lara of Pretty Connected for a Kmart shopping tour and had so much fun! Needless to say, Lara looked great in our Kmart Fashion collections. We sat down with Lara at the end of the day to find out her thoughts on trends and personal style.


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Love Your Skin: Eye Cream Edition

We hate admitting it, but as you get older, so does your skin. That’s right; that means if you don’t take care of yourself, you’ll gradually see visible changes to your body and to your face. Which is why it is so important to keep up a daily beauty and skin routine. You know the


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Bathroom Beauty Tips

Stylish clothing will make you look great, but good skin will make a lasting impression. Ask any celebrity how important it is to have a good beauty regimen, and sure enough, they’ll all answer “very!” But for most of us, it’s probably not realistic to get weekly facials and spa treatments. That’s why it’s so


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Winter Beauty Essentials

As the seasons have changed over the last few months I’ve been sharing with you the must-haves on my ever-evolving beauty checklist. It’s super important to adjust your beauty routine to stay looking gorgeous all year-round. With the cold of winter upon us, a gentle exfoliating cleanser is essential to prime skin by removing dead


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New Year, New You

A new year is the perfect time to step out of your comfort zone and experiment with bold fashion statements. It isn’t easy keeping up resolutions so I wanted to share with you some fashion forward ideas to step up your style in ways you’ll want to embrace. First, swap your traditional go-to little black


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Glitter Up Your Manicure

One of my easiest tricks when it comes to at-home manicures is by using a glitter polish. It keeps the nails looking stylish and sparkly and it’s perfect for the holidays. Try Nicole by OPI Nail Lacquer in “Love Your Life,” “You’re a Star” and “Have a Heart.” It’s the easiest and fastest way to get


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Donna’s Red Lips for the Holidays

A red lip is timeless, classic, and celebrates being a woman. Believe it or not, I rarely wear lip color. Sometimes I’ll apply a neutral gloss but almost always it’s a natural lip.  When I do decide to be daring with lipsticks, I go for a ruby red. These are my favorite picks and I


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Skincare Secrets for Improving Your Skin

First step to improving your skin – always remove your makeup at night! Watch the video above to find out more skincare secrets from Kmart Fashion Blogger, Donna Kim.


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